Kellogg Chief Executive Officer (CEO) Steve Cahillane stated that each of Kellogg’s operational divisions have significant standalone potential, and would be better positioned as separate business units. Kellogg executives believe that spinning off the company’s main product lines will enhance resource allocation and boost revenue in the long run.Kellogg’s shareholders would receive shares in the two spinoff firms on a pro-rata basis relative to their holdings in Kellogg stock at the time of the spinoff date.Kellogg’s expects the separation of its cereal and plant-based divisions to be completed by the end of 2023.The Kellogg Company announced it would be splitting its snacking, cereal, and plant-based product divisions into separate companies.